The best survey tools for HR

Employee surveys provide HR teams with helpful insights about company culture, employee wellbeing and overall engagement. 

Many great tools for employee feedback are easily accessible online. We’ve listed some of our favourites below. 

SurveyMonkey

SurveyMonkey is one of the most widely used survey tools for HR. It has a range of features, including customisable survey templates and detailed analytics.

Pricing: Free plan available; paid plans start from £25 per month
Pros: User-friendly interface, strong integration options
Cons: Some advanced features are only available with higher-priced plans
 

Culture Amp

Culture Amp is a platform designed to measure and improve employee engagement and culture. It offers pre-built survey templates and detailed reporting to help HR teams act on employee feedback.
 

Pricing: Custom pricing based on company size 
Pros: Specialised for HR, great for culture assessments
Cons: No free option

Read more: The best ways to gather employee feedback
 

Trickle

Trickle is an employee listening platform that focuses on enhancing employee wellbeing and engagement through continuous feedback and ‘trickles’ of insight. It allows employees to regularly share thoughts, ideas, and concerns.
 

Pricing: Custom pricing based on company needs.
Pros: Promotes ongoing feedback, user-friendly interface, focuses on employee well-being.
Cons: May not be suitable for companies who don’t focus on well-being
 

Qualtrics

Qualtrics EmployeeXM is an HR-specific survey tool used for in-depth employee feedback and experience management. It offers extensive features for designing surveys, segmenting responses, and generating detailed reports.
 

Pricing: Custom pricing; generally more expensive than other options
Pros: Advanced analytics, highly customisable surveys
Cons: Best suited for larger organisations with specific needs
 

Google Forms 

Google Forms is a simple, free tool that can be used for gathering employee feedback. Although it’s not specifically designed for HR teams, it’s a popular choice for smaller companies that want a free survey tool without too much investment.
 

Pricing: Free for all users with a Google account
Pros: Easy to use, customisable templates, real-time collaboration
Cons: Limited advanced features, not specifically for HR teams
 

Related reading:

1. Download: Employee survey templates
2. How to assess company culture at your organisation
3. The best company culture examples
4. Company culture basics: A quick guide